https://www.hellospark.com/in-the-news en Tue, 23 Jun 2026 11:18:23 GMT 2026-06-23T11:18:23Z en https://www.hellospark.com/in-the-news/as-featured-in-warc-this-world-cup-will-be-a-trust-test-for-global-brands-clone <div class="hs-featured-image-wrapper"> <a href="https://www.hellospark.com/in-the-news/as-featured-in-warc-this-world-cup-will-be-a-trust-test-for-global-brands-clone" title="" class="hs-featured-image-link"> <img src="https://www.hellospark.com/hubfs/fauzan-saari-AmhdN68wjPc-unsplash.jpg" alt="This World Cup will be a trust test for global brands" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p><i>At the World Cup, global brands won't be judged on their biggest moments but on whether they made every small interaction feel like it was made for you, writes Sparks’ William Quinn.</i></p> <div class="hs-featured-image-wrapper"> <a href="https://www.hellospark.com/in-the-news/as-featured-in-warc-this-world-cup-will-be-a-trust-test-for-global-brands-clone" title="" class="hs-featured-image-link"> <img src="https://www.hellospark.com/hubfs/fauzan-saari-AmhdN68wjPc-unsplash.jpg" alt="This World Cup will be a trust test for global brands" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <p><i>At the World Cup, global brands won't be judged on their biggest moments but on whether they made every small interaction feel like it was made for you, writes Sparks’ William Quinn.</i></p> <img src="https://track.hubspot.com/__ptq.gif?a=8548769&amp;k=14&amp;r=https%3A%2F%2Fwww.hellospark.com%2Fin-the-news%2Fas-featured-in-warc-this-world-cup-will-be-a-trust-test-for-global-brands-clone&amp;bu=https%253A%252F%252Fwww.hellospark.com%252Fin-the-news&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> AS FEATURED IN WARC Tue, 23 Jun 2026 10:08:41 GMT https://www.hellospark.com/in-the-news/as-featured-in-warc-this-world-cup-will-be-a-trust-test-for-global-brands-clone 2026-06-23T10:08:41Z William Quinn https://www.hellospark.com/in-the-news/2026-windowswear-awards-shortlist <div class="hs-featured-image-wrapper"> <a href="https://www.hellospark.com/in-the-news/2026-windowswear-awards-shortlist" title="" class="hs-featured-image-link"> <img src="https://www.hellospark.com/hubfs/Latest%20News-1.png" alt="2026 WindowsWear Awards Shortlist" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <h2 style="font-weight: bold;">Spark shortlisted for the 2026 WindowsWear Awards.</h2> <p>We’re proud to share that Spark has been shortlisted for the <strong>2026 WindowsWear Awards</strong> in recognition of our work with <strong>Microsoft</strong>.</p> <div class="hs-featured-image-wrapper"> <a href="https://www.hellospark.com/in-the-news/2026-windowswear-awards-shortlist" title="" class="hs-featured-image-link"> <img src="https://www.hellospark.com/hubfs/Latest%20News-1.png" alt="2026 WindowsWear Awards Shortlist" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"> </a> </div> <h2 style="font-weight: bold;">Spark shortlisted for the 2026 WindowsWear Awards.</h2> <p>We’re proud to share that Spark has been shortlisted for the <strong>2026 WindowsWear Awards</strong> in recognition of our work with <strong>Microsoft</strong>.</p> <img src="https://track.hubspot.com/__ptq.gif?a=8548769&amp;k=14&amp;r=https%3A%2F%2Fwww.hellospark.com%2Fin-the-news%2F2026-windowswear-awards-shortlist&amp;bu=https%253A%252F%252Fwww.hellospark.com%252Fin-the-news&amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "> Experiential Fri, 12 Dec 2025 13:46:44 GMT https://www.hellospark.com/in-the-news/2026-windowswear-awards-shortlist 2025-12-12T13:46:44Z Spark